UCLA Extension Winter Quarter | 1990
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UCLA Extension Winter Quarter, 1990, by Paul Rand
This 1990 poster by renowned graphic designer Paul Rand was created to promote the University of California, Los Angeles (UCLA) Extension's Winter Quarter. The design features a vibrant, snow-topped orange which embodies Rand's signature modernist style. The bold green stem and leaf add further vibrancy, while the clean, dark background ensures focus remains on the central design. The text is elegantly positioned on the left, with a clean sans-serif font adding to the overall modernist aesthetic.
Paul Rand was a pivotal figure in American graphic design, celebrated for his innovative approach to visual communication. His career spanned several decades, during which he created iconic corporate logos for companies such as IBM, ABC, and UPS. UCLA Extension, founded in 1917, is a division of the University of California, Los Angeles, offering continuing education and professional development programs. Known for its rigorous and diverse courses, it provides learning opportunities to students of all ages and backgrounds. The Winter Quarter starts in January and is designed to attract those looking to enhance their careers or explore new subjects.
We've carefully remastered this print to make it available for you to enjoy. Our restoration process is detailed and precise but, because this artwork was never created digitally and no original digital file exists, some slight imperfections may remain when viewed up close, including some slightly blurred edges. To preserve its quality, we only offer it in sizes up to A2. Please do check the final product photo carefully and ensure you're happy before purchasing.
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Sizing
Our prints are available in three standard A-series sizes:
- A4 (21 x 29.7 cm / 8.3 x 11.7 in)
- A3 (29.7 x 42 cm / 11.7 x 16.5 in)
- A2 (42 x 59.4 cm / 16.5 x 23.4 in)
Your choice of materials
Premium Semi-Gloss Paper
Our premium semi-gloss paper features a subtle sheen, vibrant and consistent colour reproduction, and excellent durability with fade resistance. Ideal for prints with heavy ink coverage, it has a weight of 200gsm (80lb) and is made from FSC-certified or equivalent raw materials.
Premium Matte Paper
Our premium matte paper offers a smooth, non-reflective, and luxurious finish with a soft touch. Its ink-absorbent nature can sometimes create a subtle, mottled effect. It has a weight of 200gsm (80lb) and is made from FSC-certified or equivalent sustainable materials.
Natural Pine Frames
Our wooden poster frames are made from durable natural pine wood and come ready to hang. The frames measure 23mm thick by 12mm wide and feature art-quality, shatterproof plexiglass to ensure safe shipping (no glass). Remember to peel off the protective film before you hang!
