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American Airlines - To Europe | 1948

Regular price £25.00

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American Airlines - To Europe, Circa 1948, by Edward McKnight Kauffer

This striking poster features a minimalist, geometric depiction of an eagle in profile, symbolising American strength and freedom. The eagle's sleek form, rendered in shades of deep blue, white, and red, integrates the American Airlines logo and a subtle arrow indicating flight direction. Below, bold sans-serif text reads "To Europe," emphasising the transatlantic service being promoted. Stars arranged along the eagle's wing subtly reference the American flag.

Edward McKnight Kauffer was one of the most influential graphic designers of the 20th century, renowned for his modernist approach to commercial art. By the late 1940s, Kauffer was deeply involved in advertising campaigns for major corporations like American Airlines, following his earlier success designing posters for the London Underground. His use of bold colours and abstract forms helped redefine visual communication in advertising during a time when air travel was becoming more accessible.

We've carefully remastered this print to make it available for you to enjoy. Our restoration process is detailed and precise but, because this artwork was never created digitally and no original digital file exists, some slight imperfections may remain when viewed up close, including some slightly blurred edges. To preserve its quality, we only offer it in sizes up to A2. Please do check the final product photo carefully and ensure you're happy before purchasing.

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We’re a small business, and every item is printed just for you. Because of this, we’re unable to accept returns if you change your mind or if the address provided at checkout was incorrect.

If your order doesn’t arrive, arrives damaged, or you receive the wrong item, we’ll make it right by offering a refund or replacement.

You can read our full Refund Policy here.

Sizing

Our prints are available in three standard A-series sizes:

  • A4 (21 x 29.7 cm / 8.3 x 11.7 in)
  • A3 (29.7 x 42 cm / 11.7 x 16.5 in)
  • A2 (42 x 59.4 cm / 16.5 x 23.4 in)

About the artist

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Edward Kauffer

Edward McKnight Kauffer (1890–1954) was a pioneering American-born graphic designer and poster artist who became one of the most influential figures in British commercial art during the early 20th century. Born in Montana, he initially studied painting in San Francisco before moving to Paris to further his artistic education. His career took off in London, where he became renowned for his striking, modernist posters, particularly for the London Underground, producing over 140 designs. Influenced by Cubism, Futurism, and Vorticism, Kauffer’s work blended fine art with commercial design, making avant-garde styles accessible to the public. During World War II, he returned to the United States, where he worked for major clients like American Airlines and the Museum of Modern Art.

Your choice of materials

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Premium Semi-Gloss Paper

Our premium semi-gloss paper features a subtle sheen, vibrant and consistent colour reproduction, and excellent durability with fade resistance. Ideal for prints with heavy ink coverage, it has a weight of 200gsm (80lb) and is made from FSC-certified or equivalent raw materials.

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Premium Matte Paper

Our premium matte paper offers a smooth, non-reflective, and luxurious finish with a soft touch. Its ink-absorbent nature can sometimes create a subtle, mottled effect. It has a weight of 200gsm (80lb) and is made from FSC-certified or equivalent sustainable materials.

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Natural Pine Frames

Our wooden poster frames are made from durable natural pine wood and come ready to hang. The frames measure 23mm thick by 12mm wide and feature art-quality, shatterproof plexiglass to ensure safe shipping (no glass). Remember to peel off the protective film before you hang!

Our mission

We find rare, forgotten art, restore it, and share it with the world - celebrating artists and helping their legacy live on.

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