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General Dynamics - Radiation Dynamics | 1955

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General Dynamics - Radiation Dynamics, 1955, by Erik Nitsche

This 1955 poster by Swiss-born graphic designer Erik Nitsche was created as part of a promotional series for General Dynamics, a leading American aerospace and defence corporation. The design features a composition of bold, radiating red lines emanating from a central sphere, symbolising energy and innovation. Overlapping the dynamic lines are stylised depictions of plant stalks, representing peaceful applications of nuclear technology in agriculture. The subtle inclusion of a colour gradient, transitioning from red to blue, adds depth and vibrancy to the poster. The Arabic script translates to "The atom for peace". Its inclusion reflects the broader mid-20th-century effort to promote nuclear energy as a positive and transformative force globally. General Dynamics used multilingual messaging in their campaigns to emphasise the international applicability of nuclear advancements, especially in peaceful fields like agriculture, medicine, and energy.

Nitsche’s work for General Dynamics was part of a broader mid-century effort to reframe nuclear energy as a tool for peace and progress rather than destruction. His designs were characterised by their clean lines, geometric precision, and visionary aesthetic, aligning with the era's fascination with science and modernity. The choice to include Arabic likely targeted audiences in the Middle East and North Africa, regions with growing geopolitical significance during the 1950s due to their natural resources and strategic importance. It also aligned with the Atoms for Peace initiative, introduced by U.S. President Dwight D. Eisenhower in 1953, which sought to share nuclear technology for peaceful purposes worldwide. This outreach was part of a broader strategy to balance Cold War narratives by emphasising the beneficial, non-military uses of atomic science.

We've carefully remastered this print to make it available for you to enjoy. Our restoration process is detailed and precise but, because this artwork was never created digitally and no original digital file exists, some slight imperfections may remain when viewed up close, including some slightly blurred edges. To preserve its quality, we only offer it in sizes up to A2. Please do check the final product photo carefully and ensure you're happy before purchasing.

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Sizing

Our prints are available in three standard A-series sizes:

  • A4 (21 x 29.7 cm / 8.3 x 11.7 in)
  • A3 (29.7 x 42 cm / 11.7 x 16.5 in)
  • A2 (42 x 59.4 cm / 16.5 x 23.4 in)

Your choice of materials

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Premium Semi-Gloss Paper

Our premium semi-gloss paper features a subtle sheen, vibrant and consistent colour reproduction, and excellent durability with fade resistance. Ideal for prints with heavy ink coverage, it has a weight of 200gsm (80lb) and is made from FSC-certified or equivalent raw materials.

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Premium Matte Paper

Our premium matte paper offers a smooth, non-reflective, and luxurious finish with a soft touch. Its ink-absorbent nature can sometimes create a subtle, mottled effect. It has a weight of 200gsm (80lb) and is made from FSC-certified or equivalent sustainable materials.

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Natural Pine Frames

Our wooden poster frames are made from durable natural pine wood and come ready to hang. The frames measure 23mm thick by 12mm wide and feature art-quality, shatterproof plexiglass to ensure safe shipping (no glass). Remember to peel off the protective film before you hang!

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We find rare, forgotten art, restore it, and share it with the world - celebrating artists and helping their legacy live on.

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