Grafa | 1933
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Grafa, Graphische Fachausstellung, 1933, by Burkhard
This striking poster, designed by Burkhard for the first "Graphische Fachausstellung" (Graphic Arts Trade Exhibition) in Zurich in 1933, exemplifies the bold and modernist approach to typography and design emerging in the early 20th century. Dominated by a large, elegantly curved lowercase "g" in white against a black background, the minimalist composition draws attention to the simplicity and precision of form. The title "grafa" is presented in lowercase red letters, alongside text detailing the event's dates and location, arranged in clean, geometric type. This deliberate combination of negative space, strong contrast, and sans-serif typography reflects the influence of the Swiss Modernist movement, which emphasised clarity and functionality in design.
The 1933 GRAFA exhibition was a key event for graphic arts, held in Zurich's Utoquai district. It showcased advancements in print and graphic design, coinciding with Switzerland's growing prominence as a centre of modernist typography and visual communication. The poster itself was originally printed by JC Müller, a well-known printing company in Zurich that specialised in high-quality lithographic printing,
We've carefully remastered this print to make it available for you to enjoy. Our restoration process is detailed and precise but, because this artwork was never created digitally and no original digital file exists, some slight imperfections may remain when viewed up close, including some slightly blurred edges. To preserve its quality, we only offer it in sizes up to A2. Please do check the final product photo carefully and ensure you're happy before purchasing.
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Sizing
Our prints are available in three standard A-series sizes:
- A4 (21 x 29.7 cm / 8.3 x 11.7 in)
- A3 (29.7 x 42 cm / 11.7 x 16.5 in)
- A2 (42 x 59.4 cm / 16.5 x 23.4 in)
Your choice of materials
Premium Semi-Gloss Paper
Our premium semi-gloss paper features a subtle sheen, vibrant and consistent colour reproduction, and excellent durability with fade resistance. Ideal for prints with heavy ink coverage, it has a weight of 200gsm (80lb) and is made from FSC-certified or equivalent raw materials.
Premium Matte Paper
Our premium matte paper offers a smooth, non-reflective, and luxurious finish with a soft touch. Its ink-absorbent nature can sometimes create a subtle, mottled effect. It has a weight of 200gsm (80lb) and is made from FSC-certified or equivalent sustainable materials.
Natural Pine Frames
Our wooden poster frames are made from durable natural pine wood and come ready to hang. The frames measure 23mm thick by 12mm wide and feature art-quality, shatterproof plexiglass to ensure safe shipping (no glass). Remember to peel off the protective film before you hang!
